Using design thinking and strategic business methodologies to develop products and services that are user-tested and market ready. 

BRINGING customer-CENTered CONCEPTS TO MARKET

BUSINESS STRATEGY

Working with administrative teams to develop business models and financial strategies to capture value from services, programs, and concepts. 

USER RESEARCH

Utilizing ethnographic approaches such as interviewing and shadowing to glean insights about customer experience for design and strategy efforts. 

CONCEPTUAL DESIGN

Designing services, programs, and business concepts to deliver new value for customers, leveraging insights from user research.

PROTOTYPING

Building low-fidelity mock-ups of services, programs, and business concepts to test in the marketplace. 

IMPLEMENTATION

Developing roadmaps for implementation and training teams - using design thinking and agile methods - to implement business model designs. 

I am an experienced strategic thinker with an empathic point of view, proven communication skills, and hunger for excellence. I am passionate about serving communities and bringing customer-centered ideas to market. My multidisciplinary skillset and diverse experiences make me ideally suited for strategy consulting and project management roles.  

I have most recently worked as an experience design consultant - a cross between an ethnographic researcher, service designer, and business strategist. During this time I came to realize the value, both financial and social, of understanding and leveraging customer experience. I have the ability to anticipate the needs of team members, clients, and customers and I am currently pursuing an MBA to hone my strategic decision-making abilities. 

 

Outside of work and school, I spend my time expressing myself through music and writing, staying physically active through yoga, dance, and kickboxing, and playing with my bird baby, Hiccup.

ABOUT Me

MEDIA

Article: The Humble Beginnings of an Innovative Life

Article: The Ambiguity of Innovation

Music: "Waxen" (2012)

Article: Make Way! Make Way for the Networks!

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